William Brunson Stafford Public Relations

What Is Fashion Design? Fashion design is a form of art dedicated to the creation of clothing and other lifestyle accessories. Modern fashion design is divided into two basic categories: haute couture and ready-to-wear. The haute couture collection is dedicated to certain customers and is custom sized to fit these customers exactly. In order to qualify as a haute couture house, a designer has to be part of the Syndical Chamber for Haute Couture and show a new collection twice a year presenting a minimum of 35 different outfits each time. Ready-to-wear collections are standard sized, not custom made, so they are more suitable for large production runs. They are also split into two categories: designer/createur and confection collections. Designer collections have a higher quality and finish as well as an unique design. They often represent a certain philosophy and are created to make a statement rather than for sale. Both ready-to-wear and haute-couture collections are presented on...

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The Story of the Mini Skirt

July 28, 2016

Jean Shrimpton shocked people in 1965 at Derby Day. The mini skirt has become a fashion staple, but when it first emerged, it was shocking. Mary Quant was one of the early promoters of this racy garment, naming it after her favorite car, the Mini Cooper. "Among the many revolutions of the Swinging ’60s, from The Beatles to the first man on the moon, the miniskirt remains one of the era’s most enduring icons. While opinions differ on who invented the abbreviated garment, with Mary Quant, André Courrèges, John Bates and Jean Varon among the contenders, in London − the miniskirt’s launch pad − it was local designer Quant who was the driving force behind the city’s ‘60s fashions." Read Article: http://www.bbc.com/culture/story/20140523-short-but-sweet-the-miniskirt

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A fascinating look at the most popular fashion trends of 2017 from all over the world.

November 29, 2017

If you like to stay on top of fashion trends , looking at runway shows is a great place to start, but they’re not always indicative of popular trends in countries around the world. Lucky for us, the folks at fashion retailer Long Tall Sally researched the top trends worn all over the globe . Not only is it interesting to see the trends people in other countries love, but the results also provide a little fashion inspiration for your wardrobe. With the help of a trends expert, Long Tall Sally analyzed thousands of global trends via street style images, local influencers and Instagram posts. The trends were then cross-referenced with Instagram data from the last 12 months. The top trend in each country was determined by looking at the most frequently used trend-related hashtag. For example, in Seoul, South Korea , oversized sleeves were determined to be the top trend, with 15,638 hashtags. In...